International Marketing
by Philip R. Cateora, John Graham, Mary C Gilly
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| ISBN-10 / ISBN-13 | 0077842162 / 9780077842161 |
| Edition | 17 |
| Author | Philip R. Cateora, John Graham, Mary C Gilly |
| Publisher | McGraw-Hill Education (on 2015-11-09) |
| Binding Type | Hardcover |
| Number Of Pages | 704 |
| User Ratings | 5 out of 5 stars (1 vote) |
| This book has been found by 800 other users. Do you have this book? Trade it in for cash! | |
| This textbook is primarily used in: (52 total votes) | |
| High school courses | 7.69% (4 votes) |
| Associates programs | 7.69% (4 votes) |
| Bachelors programs | 78.85% (41 votes) |
| Masters programs | 5.77% (3 votes) |