Mark Raskino
About the Author
Mark Raskino is a visionary futurist and technology analyst with over two decades of experience at Gartner, where he has advised global enterprises on emerging trends in artificial intelligence and digital transformation. His insights have shaped strategies for Fortune 500 companies navigating the complexities of an AI-driven world. In his groundbreaking book, When Machines Become Customers: Ready or not, AI enabled non-human customers are coming to your business. How you adapt will make or break your future, Raskino explores the profound shift toward non-human economic actors, offering practical frameworks for businesses to thrive amid this inevitable evolution. A sought-after speaker and thought leader, he continues to provoke critical discussions on how technology redefines commerce and society.
