Uri Gneezy
3 books
About the Author
Uri Gneezy is a renowned behavioral economist and professor at the University of California, San Diego's Rady School of Management, where he explores the intricate ways incentives shape human behavior in unexpected ways. With a PhD from Tel Aviv University, Gneezy has built a distinguished career blending rigorous experimentation with real-world applications, challenging conventional economic theories through innovative field studies. His research has been featured in top journals and influenced policy in areas like education, health, and marketing. In his acclaimed books, Gneezy demystifies the hidden motives driving everyday decisions, offering readers fresh insights into why people act as they do. A sought-after speaker and consultant, he continues to push the boundaries of behavioral science, making complex ideas accessible and actionable for a broad audience.
Common genres
Writing style
insightful
accessible
evidence-based
