Strategic Management: Creating Competitive Advantages
by Gregory Dess, Alan Eisner, Gerry Mcnamara
A practical guide to strategic management that equips leaders with frameworks and tools to analyze markets and build sustainable competitive advantages.
About This Book
This book explores the fundamentals of strategic management and how organizations can create lasting competitive advantages.
It covers key concepts and frameworks used by leaders to analyze markets and develop effective strategies.
Readers will learn practical approaches to strategic planning and implementation in dynamic business environments.
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