Jay Scherer
4 books
About the Author
Jay Scherer is a scholar and author whose work examines the intersections of sport, culture, commerce, and politics. His research explores how professional leagues, national teams, and physical activity shape public life, urban development, and collective identity in an era of globalization. Scherer brings together sociological insight, cultural analysis, and political economy to illuminate the institutions and power relationships influencing contemporary sport. His books include Globalization, Sport and Corporate Nationalism: The New Cultural Economy of the New Zealand All Blacks, Power Play: Professional Hockey and the Politics of Urban Development, Social Dimensions of Canadian Sport and Physical Activity, and The Contested Terrain of the New Zealand All Blacks: Rugby, Commerce, and Cultural Politics in the Age of Globalization (Peter Lang Ltd.).
Common genres
Writing style
analytical
interdisciplinary
accessible
Books by Jay Scherer
