Marketing Research 13th Ed Indian Adaptation
by V. Kumar, Robert P. Leone, David A. Aaker, George S. Day, Rahul Pratap Singh Kaurav
Marketing Research 13th Ed Indian Adaptation is a business and education title devoted to marketing research. Featuring work by V. Kumar, Robert P. Leone, David A. Aaker, George S. Day, and Rahul Pratap Singh Kaurav, it offers an Indian adaptation for students and readers of the subject.
About This Book
Marketing Research 13th Ed Indian Adaptation is an academic resource centered on the field of marketing research.
This edition presents contributions from V. Kumar, Robert P. Leone, David A. Aaker, George S. Day, and Rahul Pratap Singh Kaurav.
Its Indian adaptation makes it relevant for readers seeking a marketing research text in an Indian educational context.
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