Rural Market Unleashed 2.0
by Vivek Singh, Sarabjit Singh Puri
Rural Market Unleashed 2.0 examines the significance of rural markets and the opportunities they present. Written by Vivek Singh and Sarabjit Singh Puri, this title offers readers a business-focused perspective on understanding, approaching, and engaging with rural-market environments.
About This Book
Rural Market Unleashed 2.0 focuses on the subject of rural markets and their role in business and economic activity.
The book addresses a market context shaped by changing opportunities, consumer needs, and commercial possibilities in rural areas.
It is suited to readers seeking a broad introduction to rural-market thinking, strategy, and development.
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