Netflix: Striving for Customer Satisfaction
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Netflix: Striving for Customer Satisfaction

by Dr. Wagih R. Elgohary, Elgohary, Wagih R., Ph.D.

Customer Experience Business Case Study Entertainment Marketing
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A focused look at Netflix's strategies for achieving high customer satisfaction.

ISBN-13 9781456523633 ASIN 1456523635 Views 99 Publisher CreateSpace Independent Publishing Platform Year 2011 Format Paperback Product Group Book Pages 174 Adult No Created February 17, 2026 Updated August 22, 2026
About This Book

This book examines Netflix's approach to customer satisfaction.

It explores key strategies used by the company to maintain high service standards.

The content provides insights into business practices related to customer experience.

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I will be using this book for: