International Business: Competing in the Global Marketplace
by Charles Hill, G. Tomas M. Hult
International Business: Competing in the Global Marketplace offers an academic introduction to the realities of global competition. Charles Hill and G. Tomas M. Hult examine international business for readers seeking foundational knowledge of how business operates across national markets.
About This Book
International Business: Competing in the Global Marketplace presents an academic examination of international business.
The book focuses on competition in the global marketplace and the broad issues involved in conducting business across national borders.
Written by Charles Hill and G. Tomas M. Hult, it is suited to readers seeking a foundation in global business studies.
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