Theresia Mennekes

Theresia Mennekes

1 book

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Consumer Behavior Digital Transformation Retail

Books by Theresia Mennekes

Digital Transformation in Retail: A Comprehensive Analysis of Technology Acceptance and Consumer Behavior (Handel und Internationales Marketing Retailing and International Marketing)

Digital Transformation in Retail: A Comprehensive Analysis of Technology Accept…

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Digital Transformation Retail Consumer Behavior