Prof. Dr. Gagandeep Kaur Nagra
1 book
About the Author
Prof. Dr. Gagandeep Kaur Nagra is an academic author whose work focuses on making contemporary marketing concepts accessible, practical, and relevant to students, educators, and business professionals. Through clear explanations and an analytical perspective, she examines how data, consumer insight, and strategic decision-making shape effective marketing practice. Her book, Introduction to Marketing Analytics, reflects a commitment to connecting foundational knowledge with the evolving demands of data-informed business. With an emphasis on clarity and application, her writing supports readers seeking a stronger understanding of marketing in an increasingly digital and evidence-driven environment.
Common genres
Writing style
clear
analytical
accessible
Books by Prof. Dr. Gagandeep Kaur Nagra
