Patrick Reinsborough

About the Author

Patrick Reinsborough is a visionary strategist and storyteller dedicated to harnessing the power of narrative to drive social transformation. With a background in grassroots activism, he has spent over two decades advising movements on innovative approaches to communication and mobilization. Reinsborough co-founded the narrative strategy firm SmartMeme, where he developed frameworks that blend storytelling with practical organizing tactics to amplify marginalized voices and challenge systemic injustices. His work emphasizes the role of cultural narratives in shaping public will and fostering collective action, inspiring activists worldwide to reimagine change through compelling, story-driven campaigns. Through his writing and consulting, Reinsborough continues to empower communities to build resilient movements that reshape the world.