Re:Imagining Change: How to Use Story-Based Strategy to Win Campaigns, Build Movements, and Change the World
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Re:Imagining Change: How to Use Story-Based Strategy to Win Campaigns, Build Movements, and Change the World

by Doyle Canning, Patrick Reinsborough

Politics Communication Social Sciences
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Re:Imagining Change explores how stories influence campaigns, movements, and public understanding. Doyle Canning and Patrick Reinsborough present story-based strategy as a tool for organizing, building shared purpose, and advancing social change, making this a relevant resource for campaigners, organizers, and readers interested in movement-building communication.

About This Book

Re:Imagining Change examines the role of storytelling in campaigns, movements, and efforts to change society.

Doyle Canning and Patrick Reinsborough present story-based strategy as a way to understand how narratives shape public action and collective possibilities.

The book connects communication with organizing, offering a framework for people seeking to build movements and influence change.

Its focus is on using stories intentionally to support campaigns, strengthen shared purpose, and imagine alternatives.

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I will be using this book for: