Maxime C Cohen
4 books
About the Author
Maxime C. Cohen is a distinguished scholar and author in the fields of operations management and behavioral economics, with a focus on how psychological insights can transform retail strategies. Holding advanced degrees in operations research, he has dedicated his career to bridging the gap between data-driven decision-making and human behavior in consumer environments. His groundbreaking work explores innovative tactics for retailers to enhance customer engagement and loyalty through subtle operational adjustments. As a professor at a leading business school, Cohen has influenced countless professionals and academics with his rigorous yet accessible approach to complex topics. His contributions continue to shape the future of retail operations in an increasingly competitive marketplace.
Writing style
rigorous
insightful
practical
Books by Maxime C Cohen
