Jeanette Mcmurtry
1 book
About the Author
Jeanette Mcmurtry is an author recognized for making complex marketing concepts approachable, practical, and useful for a broad audience. Her work emphasizes clear explanations, actionable strategies, and guidance that readers can apply in professional and entrepreneurial settings. Through Marketing for Dummies, she helps demystify foundational marketing principles while offering an accessible introduction to planning, promotion, branding, and customer engagement. Mcmurtry’s straightforward approach makes her writing a valuable resource for readers seeking to strengthen their understanding of marketing and build confidence in applying its essential tools.
Common genres
Writing style
accessible
practical
clear
Books by Jeanette Mcmurtry
