Chris Gassen
3 books
About the Author
Chris Gassen is the author of Principles of Business, Marketing, and Finance, a practical title focused on foundational concepts that help readers understand the interconnected worlds of commerce, promotion, and financial decision-making. With an accessible, instructional approach, Gassen presents business principles in a clear format suited to students, aspiring professionals, and curious readers building essential knowledge. His work emphasizes useful frameworks, real-world relevance, and the development of informed perspectives on how organizations operate. Through an engaging blend of explanation and application, Gassen supports readers as they explore the skills and ideas central to business, marketing, and finance.
Writing style
clear
practical
instructional
