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Country-of-Origin Effects and Consumer Ethnocentrism Across African Markets

by Prof. Khalid Al-Sulaiti, Dr. Hussam Al Halbusi, Dr. Ibrahim Al-Sulaiti

Business Economics Marketing

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ASIN B0GX2YK958 Views 17 Publisher Global Marketing Nexus Inc. Year 2026 Format Kindle Edition Product Group Digital Ebook Purchas Pages 762 Adult No Created June 14, 2026 Updated September 27, 2026

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Country-of-Origin Effects and Consumer Ethnocentrism Across African Markets

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