The AI-Amplified Marketer: Digital Marketing in a GenAI World
The AI-Amplified Marketer explores the changing landscape of digital marketing in a generative AI world. Frederick Vallaeys offers readers a concise guide to understanding how AI is influencing marketing and what this transformation may mean for marketers, their strategies, and their day-to-day work.
About This Book
The AI-Amplified Marketer examines digital marketing in a world shaped by generative artificial intelligence.
Frederick Vallaeys presents a focused look at the changing relationship between marketing practice and AI-powered tools.
The book is intended for readers seeking perspective on how marketers can respond to evolving technologies and incorporate AI into their professional work.
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