I will be using this book for:

Marketing Metrics

by Paul Farris, Neil Bendle, Phillip Pfeifer, David Reibstein

Business Marketing analytics

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ASIN B0DFX2SJB2 Views 30 Publisher Pearson FT Press Year 2020 Edition 4 Format Kindle Edition Product Group Digital Ebook Purchas Created June 15, 2026 Updated August 13, 2026

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Marketing Metrics

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