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[0470051248] [9780470051245] The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters 1st Edition -Paperback
A practical guide to writing powerful advertising and marketing copy from one of America's top copywriters.
About This Book
This handbook offers guidance on creating effective advertising and marketing copy.
It draws on the expertise of a leading copywriter to help readers improve their writing skills.
The content focuses on practical techniques for crafting persuasive messages.
Readers can use the strategies to enhance their marketing communications.
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