The Social Entrepreneur's Playbook, Expanded Edition: Pressure Test, Plan, Launch and Scale Your Social Enterprise
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The Social Entrepreneur's Playbook, Expanded Edition: Pressure Test, Plan, Launch and Scale Your Social Enterprise

by Ian C. Macmillan, James D. Thompson

Business Social Entrepreneurship
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Learn how to pressure test, plan, launch, and scale a social enterprise with proven strategies from experienced authors.

About This Book

This book provides guidance for individuals seeking to create and grow social enterprises.

It outlines steps for testing ideas, planning operations, and launching initiatives that address social challenges.

Readers will find strategies for scaling their efforts while maintaining mission focus.

The content emphasizes practical approaches suitable for both new and experienced social entrepreneurs.

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I will be using this book for: