营销策划案例分析（第2版）/普通高等教育市场营销专业“十二五”规划教材
by 邓镝
Case-study textbook covering marketing planning for higher-education marketing students in China.
About This Book
This textbook presents marketing planning case studies for university-level courses.
It is part of the Twelfth Five-Year Plan series for marketing majors.
The content focuses on practical analysis of marketing strategies and planning.
Reviews
No reviews yet. Be the first to review this book!