Effective advertising of films: Ten films and their official websites
by Nick Birch
Effective Advertising of Films explores the promotion of ten films through their official websites. With a focused look at online film advertising, this concise work is suited to readers interested in movie marketing, digital promotion, and the ways films are presented to audiences.
About This Book
Effective advertising of films examines the promotion of ten films and their official websites.
The book focuses on the relationship between film advertising and online presentation.
It offers a concise subject-specific resource for readers interested in film marketing and promotional websites.
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