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Advertising Promotion and Other Aspects of Integrated Marketing Communications by Terence A. Shimp (2013-01-16)

by Terence A. Shimp

Textbook Marketing business education Advertising

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ASIN B01FGOMSTK Views 13 Publisher South-Western College Pub Format Hardcover Product Group Book Created September 07, 2026 Updated September 11, 2026

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I will be using this book for:

Advertising Promotion and Other Aspects of Integrated Marketing Communications by Terence A. Shimp (2013-01-16)

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I will be using this book for: