Chief Customer Officer 2.0: How to Build Your Customer-Driven Growth Engine
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Chief Customer Officer 2.0: How to Build Your Customer-Driven Growth Engine

by Jeanne Bliss

Business
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A guide to building a customer-driven growth engine that aligns teams and drives sustainable business success through customer-centric strategies.

About This Book

This book presents a framework for transforming organizations into customer-centric enterprises.

It emphasizes aligning leadership, processes, and culture around the customer experience.

Readers will learn strategies to build lasting customer loyalty and drive measurable growth.

The content focuses on operationalizing customer focus across all business functions.

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I will be using this book for: