[(Intelligent Support Systems for Marketing Decisions )] [Author: Nikolaos F. Matsatsinis] [Oct-2012]
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[(Intelligent Support Systems for Marketing Decisions )] [Author: Nikolaos F. Matsatsinis] [Oct-2012]

by Unknown Author

Marketing artificial intelligence Decision Support Systems
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Intelligent Support Systems for Marketing Decisions by Nikolaos F. Matsatsinis examines the role of advanced systems in aiding marketing strategies. Released in October 2012, it highlights how intelligent tools can improve decision-making in dynamic business landscapes, offering essential guidance for marketers navigating complex environments.

About This Book

Intelligent Support Systems for Marketing Decisions offers a comprehensive look at how technology can aid in making informed marketing choices. Authored by Nikolaos F. Matsatsinis, the book delves into the application of intelligent systems in the marketing domain.

Published in October 2012, it addresses the evolving needs of marketers in utilizing data-driven approaches. The content focuses on systems that support decision-making processes in competitive business environments.

Readers will find discussions on integrating intelligence into marketing strategies, emphasizing practical implementations for better outcomes. This resource is valuable for professionals seeking to leverage technology in their marketing efforts.

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