![by David L. Kurtz,by Louis E. Boone Contemporary Marketing (text only)[Hardcover]2009](https://m.media-amazon.com/images/I/415-zANHUlL._SL500_.jpg)
by David L. Kurtz,by Louis E. Boone Contemporary Marketing (text only)[Hardcover]2009
by By Louis E. Boone By David L. Kurtz
Contemporary Marketing is a 2009 hardcover textbook by Louis E. Boone and David L. Kurtz. Designed for readers studying business and marketing, it provides a focused resource centered on contemporary marketing concepts and their role within the broader field of business education.
About This Book
Contemporary Marketing is a business and education title focused on the study of marketing in a modern context.
Written by Louis E. Boone and David L. Kurtz, this hardcover edition was published in 2009.
It is suited to readers seeking a dedicated textbook-style resource for exploring contemporary marketing.
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