Guerrilla P.R. 2.0: Wage an Effective Publicity Campaign without Going Broke—Maximum Media Exposure on a Minimal Budget
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Guerrilla P.R. 2.0: Wage an Effective Publicity Campaign without Going Broke—Maximum Media Exposure on a Minimal Budget

by Michael Levine

Business Marketing
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Guerrilla P.R. 2.0 is a guide to building an effective publicity campaign with limited financial resources. Michael Levine focuses on achieving maximum media exposure while keeping costs low, making the book relevant to readers interested in practical public relations, marketing, and budget-conscious promotional strategy.

About This Book

Guerrilla P.R. 2.0 presents publicity as a focused, resource-conscious business activity.

The book addresses how to wage an effective public relations campaign without going broke.

Its central emphasis is gaining maximum media exposure while working with a minimal budget.

Michael Levine offers guidance for readers seeking a practical approach to publicity and media attention.

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I will be using this book for: