I will be using this book for:

Wiley Strategic Market Management, 11/Ed

by Aaker

Business Marketing strategy

0.0 out of 5 stars (0 ratings)

View on Amazon View on BAM Trade it in for cash!

Strategic Market Management provides essential frameworks and concepts for analyzing markets and developing effective business strategies.

ISBN-13 9789354243387 ASIN 935424338X Views 59 Publisher Wiley Year 2021 Format Paperback Product Group Book Created March 02, 2026 Updated October 01, 2026

About This Book

This book presents core concepts and frameworks for strategic market management.

It covers essential approaches used in market analysis and planning.

The content is structured to support both students and professionals.

Reviews

No reviews yet. Be the first to review this book!

I will be using this book for:

Wiley Strategic Market Management, 11/Ed

About This Book

Reviews

Write a Review

I will be using this book for: