Principi di marketing: come influenzano l'acquisto di alcolici (Italian Edition)
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Principi di marketing: come influenzano l'acquisto di alcolici (Italian Edition)

by Eliam Kamanga

Marketing Consumer Behavior Beverage Industry
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Explores marketing principles and their impact on consumer choices in the alcoholic beverage market.

About This Book

This book examines core marketing concepts and their application in the alcoholic beverage sector.

It discusses how marketing strategies shape consumer purchasing behavior.

The text provides insights into the relationship between marketing principles and alcohol sales.

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I will be using this book for: