Introduction to Business (paperback, b&w)
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Introduction to Business (paperback, b&w)

by Carl Mcdaniel, Lawrence J. Gitman, Amit Shah

Marketing Management business textbook
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Introduction to Business offers a foundational starting point for learning about business. Written by Carl McDaniel, Lawrence J. Gitman, and Amit Shah, this black-and-white paperback is suited to students and readers seeking an accessible introduction to the subject.

About This Book

Introduction to Business provides a foundational entry point into the study of business.

Written by Carl McDaniel, Lawrence J. Gitman, and Amit Shah, the book is designed for readers beginning their business education.

This paperback edition is presented in black and white.

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I will be using this book for: