Think Like a Marketer, Train Like an L&D Pro: Strategies to Ignite Learning
by Mike Taylor, Bianca Baumann
Think Like a Marketer, Train Like an L&D Pro explores strategies for connecting marketing principles with learning and development practice. Mike Taylor and Bianca Baumann offer a cross-disciplinary perspective for professionals seeking to ignite learning, strengthen engagement, and think more strategically about learning experiences.
About This Book
Think Like a Marketer, Train Like an L&D Pro explores the intersection of marketing and learning and development.
The book focuses on strategies intended to ignite learning and encourage stronger engagement.
Mike Taylor and Bianca Baumann bring together perspectives from marketing and L&D for readers interested in improving how learning is approached and delivered.
Reviews
No reviews yet. Be the first to review this book!