The Streetcorner Strategy for Winning Local Markets: Right Sales, Right Service, Right Customers, Right Cost
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The Streetcorner Strategy for Winning Local Markets: Right Sales, Right Service, Right Customers, Right Cost

by Robert E. Hall

Business Marketing strategy
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The Streetcorner Strategy for Winning Local Markets offers a focused framework for local business success. Robert E. Hall centers the discussion on four practical priorities: effective sales, quality service, reaching suitable customers, and controlling costs. It is a concise resource for understanding the fundamentals of local-market strategy.

About This Book

The Streetcorner Strategy for Winning Local Markets presents a business-focused approach to competing in local markets.

Its central framework emphasizes four priorities: choosing the right sales methods, delivering the right service, reaching the right customers, and managing the right costs.

The book is suited to readers seeking general guidance on local marketing, sales, customer relationships, and operational efficiency.

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I will be using this book for: