Holistic Email Marketing: A practical philosophy to revolutionise your business and delight your customers
by Kath Pay
Holistic Email Marketing offers a practical philosophy for businesses that want to rethink their approach to email. Kath Pay explores how marketing can be used not only to support business objectives, but also to create more positive and rewarding experiences for customers.
About This Book
Holistic Email Marketing presents a practical philosophy for using email marketing to support business goals.
The book focuses on taking a broad, considered approach rather than treating email as an isolated activity.
It connects effective marketing with the aim of delighting customers and improving their experience.
Written by Kath Pay, this guide is intended for businesses seeking a more thoughtful approach to email marketing.
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