What Your Customer Wants and Can’t Tell You: Unlocking Consumer Decisions with the Science of Behavioral Economics (Marketing Research)
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What Your Customer Wants and Can’t Tell You: Unlocking Consumer Decisions with the Science of Behavioral Economics (Marketing Research)

by Melina Palmer

Behavioral Economics Consumer Behavior Decision Making Marketing Research
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ISBN-13 9781642505627 ASIN 1642505625 Views 3 Publisher TMA Press Year 2021 Format Paperback Product Group Book Pages 300 Created October 20, 2026 Updated October 20, 2026
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I will be using this book for: