What Logos Do and How They Do It
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What Logos Do and How They Do It

by Anistatia R. Miller, Jared M. Brown

Marketing graphic design Branding
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An essential resource exploring the function and creation of logos for effective branding and visual communication.

About This Book

What Logos Do and How They Do It examines the role of logos in branding and communication.

The book explores how logos convey meaning and support business identity.

Readers learn fundamental principles behind logo design and usage.

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I will be using this book for: