Social Media Marketing
by Michael R Solomon, Tracy L. Tuten
Social Media Marketing offers a focused guide to understanding the place of social platforms in modern marketing. Written by Michael R Solomon and Tracy L. Tuten, it is suited to students, professionals, and readers seeking an introduction to this important area of business.
About This Book
Social Media Marketing explores the role of social platforms in contemporary marketing.
Written by Michael R Solomon and Tracy L. Tuten, the book provides a focused resource for readers studying or practicing marketing.
Its subject matter is relevant to anyone seeking a clearer understanding of social media as part of modern business communication and promotion.
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