Pre-Suasion: Channeling Attention for Change
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Pre-Suasion: Channeling Attention for Change

by Robert Cialdini Ph.D.

Business Psychology
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Pre-Suasion: Channeling Attention for Change explores how attention can shape receptiveness before a message is delivered. Written by Robert Cialdini Ph.D., this book is suited to readers interested in psychology, communication, persuasion, and the ways focused attention may support meaningful change.

ISBN-13 9781508223191 ASIN 150822319X Views 63 Publisher Simon & Schuster Audio Year 2016 Edition Unabridged Format Audio CD Product Group Book Created March 02, 2026 Updated October 19, 2026
About This Book

Pre-Suasion: Channeling Attention for Change focuses on the relationship between attention and influence.

The book explores how directing attention can prepare people for a message or decision.

Robert Cialdini Ph.D. presents the subject for readers interested in communication, persuasion, and change.

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I will be using this book for: