Chief Marketing Officers at Work
by Josh Steimle
Chief Marketing Officers at Work examines the professional role of marketing leaders and the responsibilities associated with guiding an organization’s marketing function. It provides a focused business perspective for readers interested in marketing, leadership, and executive work.
About This Book
Chief Marketing Officers at Work focuses on the professional role of chief marketing officers.
The book centers on marketing leadership and the work involved in guiding an organization’s marketing function.
It is suited to readers interested in business, marketing, and executive responsibilities.
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