Marketing: The Core: 2024 Release
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Marketing: The Core: 2024 Release

by Roger Kerin And Steven Hartley Format Options:

Education Marketing business textbook business education Marketing Textbook
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Marketing: The Core: 2024 Release provides an accessible foundation in marketing from Roger Kerin and Steven Hartley. Designed for learners and readers exploring business, the book focuses on essential marketing concepts and offers a current starting point for understanding the field.

About This Book

Marketing: The Core: 2024 Release is a marketing-focused title by Roger Kerin and Steven Hartley.

The book presents an introduction to core ideas in marketing.

This 2024 release is suited to readers seeking current educational material on marketing fundamentals.

Its subject matter may support study, review, or broader learning in business and marketing.

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I will be using this book for: