ISE M: Marketing
by Michael Levy, Dhruv Grewal Professor
ISE M: Marketing is an academic resource for readers studying marketing. Written by Michael Levy and Dhruv Grewal Professor, it provides a focused foundation for students and others seeking an introduction to the field of marketing.
About This Book
ISE M: Marketing is a business and education title focused on the subject of marketing.
The book is authored by Michael Levy and Dhruv Grewal Professor.
It is suited to readers seeking an academic resource for studying marketing concepts and terminology.
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