Loose Leaf for Marketing
Loose Leaf for Marketing presents an organized resource for studying marketing within a business context. Written by Michael Levy and Dhruv Grewal, it is suited to readers seeking a structured introduction to marketing concepts and practices.
About This Book
Loose Leaf for Marketing is a business resource centered on the study of marketing.
It provides readers with an organized way to engage with marketing concepts and practices.
The book may suit students and other readers seeking a structured introduction to the field of marketing.
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