Service Management: Operations, Strategy, Information Technology
by Sanjeev K. Bordoloi, James A. Fitzsimmons, Mona J. Fitzsimmons
This book delves into the core elements of service management, blending operations, strategy, and information technology. It offers practical guidance for professionals to streamline processes, leverage tech innovations, and achieve competitive advantages in service-driven markets. Ideal for students and practitioners seeking to master service excellence.
About This Book
Service Management: Operations, Strategy, Information Technology provides a thorough examination of key principles in managing service-oriented organizations. It integrates operational efficiency with strategic planning to address the unique challenges of service industries.
The book emphasizes the role of information technology in enhancing service processes, from design to delivery. Readers gain an understanding of how technology supports decision-making and improves customer experiences.
Through structured approaches, the text covers topics essential for professionals aiming to align operations with business goals. It offers foundational knowledge applicable across various sectors reliant on service excellence.
Authors Sanjeev K. Bordoloi, James A. Fitzsimmons, and Mona J. Fitzsimmons draw on established frameworks to illustrate best practices in service management.
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