Connect Access Card for International Marketing
by Philip R. Cateora, Mary C Gilly, Graham Cateora
Connect Access Card for International Marketing provides a digital resource for learners studying marketing across international markets. Associated with Philip R. Cateora, Mary C. Gilly, and Graham Cateora, it is intended to support coursework and structured study in international marketing.
About This Book
Connect Access Card for International Marketing is a digital learning resource focused on international marketing.
It is associated with authors Philip R. Cateora, Mary C. Gilly, and Graham Cateora.
The resource is designed for learners engaging with marketing in an international context.
Access-card format makes it suitable for use alongside an applicable course or textbook.
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