Marketing
Marketing by Michael Levy and Dhruv Grewal offers readers a focused resource on the broad field of marketing. Appropriate for students, educators, and business-minded readers, the book provides a structured way to engage with marketing as an area of study and professional practice.
About This Book
Marketing is a book by Michael Levy and Dhruv Grewal.
It focuses on the subject of marketing and its role in business.
The title may serve readers seeking an organized introduction to marketing concepts and terminology.
It is suitable for students, educators, and general readers interested in learning more about marketing.
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