M: Marketing
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M: Marketing

by Michael Levy, Dhruv Grewal

Business Textbook Marketing
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M: Marketing provides a foundation in the field of marketing from authors Michael Levy and Dhruv Grewal. Designed for readers seeking an accessible introduction, the book covers the subject’s central ideas and offers a starting point for students, professionals, and anyone interested in business and marketing.

ISBN-13 9781259924033 ASIN 1259924033 Views 678 Publisher McGraw Hill Year 2018 Edition 6 Format Paperback Product Group Book Pages 480 Created March 01, 2026 Updated November 01, 2026
About This Book

M: Marketing is a book focused on the field of marketing.

Written by Michael Levy and Dhruv Grewal, it introduces readers to marketing concepts and principles.

The book is suitable for readers seeking a general foundation in marketing.

Its subject makes it relevant to business students, professionals, and anyone interested in how marketing is studied and practiced.

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I will be using this book for:
37 total votes