SELL (with CourseMate Printed Access Card) (Engaging 4LTR Press Titles in Marketing)
by Thomas N. Ingram, Raymond W. Laforge, Ramon A. Avila, Charles H. Schwepker, Michael R. Williams
SELL provides an academic introduction to selling within the broader field of marketing. Published in the engaging 4LTR Press format, it includes a printed CourseMate access card, making it a practical resource for students and instructors in marketing-related courses.
About This Book
SELL is a business and marketing textbook focused on the subject of selling.
Designed for academic coursework, it is part of the Engaging 4LTR Press Titles in Marketing series.
The book includes a printed CourseMate access card intended to complement the learning experience.
Its format is suited to students studying marketing and related business subjects.
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