Content Marketing For Dummies
Susan Gunelius introduces the fundamentals of content marketing in an accessible format designed for readers who want a practical foundation. This book provides a starting point for understanding how content fits within broader marketing efforts and is suitable for beginners, business readers, students, and marketing professionals.
About This Book
Content Marketing For Dummies is an introductory business and marketing title by Susan Gunelius.
The book focuses on content marketing, a discipline centered on using content to support communication with audiences and broader marketing goals.
Its accessible title and Dummies format suggest a practical starting point for readers who want to build familiarity with the subject.
This book may suit business owners, marketers, students, and professionals looking for a general foundation in content marketing.
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