Meaningful: The Story of Ideas That Fly
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Meaningful: The Story of Ideas That Fly

by Bernadette Jiwa

Business Marketing Inspirational
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Explores how meaningful ideas resonate, connect with audiences, and endure through purpose and relevance.

About This Book

Meaningful: The Story of Ideas That Fly examines the qualities that allow ideas to connect with audiences.

The book focuses on the role of meaning in effective communication and idea adoption.

Readers are invited to consider how purpose and relevance shape the success of ideas.

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I will be using this book for: