Principals of Casino Marketing
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Principals of Casino Marketing

by Anthony F. Lucas

Business Marketing Hospitality
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A concise resource covering essential casino marketing principles and strategies for industry professionals seeking practical guidance.

About This Book

Principals of Casino Marketing presents core concepts relevant to casino marketing operations.

The book addresses foundational strategies used within the casino industry.

Content is structured to support professionals working in casino marketing roles.

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I will be using this book for: